Privacy Policy

1.Information we collect

We collect information in three ways: information you give us, information collected automatically, and information we receive from third parties.

• Information you provide: your name, business name, email address, phone number, mailing address, website URL, billing details, and any content or account access you share so we can perform our services.
• Information collected automatically: when you visit our website we may collect your IP address, browser type, device information, pages viewed, and referring URLs through cookies and similar technologies.
• Information from third parties: to deliver our services we access analytics and marketing platforms on your behalf, such as Google Business Profile, Google Analytics, Google Search Console, advertising accounts, and and review sites, and we receive data from them.

2.How we use your information

We use the information we collect to operate our business and deliver the services you have engaged us for, including:

• Providing, managing, and improving our SEO, listing, content, and automation services;
• Communicating with you about your account, projects, and support requests;
• Setting up and operating marketing automations such as email, SMS, call handling, and review-request campaigns on your behalf;
• Processing payments and maintaining billing records;
• Measuring performance and preparing reports;
• Complying with legal obligations and enforcing our agreements.

3.AI and automation tools

Some of our services use artificial intelligence and automation. Examples include an AI receptionist that answers calls and texts, automated follow-up sequences, and review-request messaging. To operate these tools we may process call recordings, transcripts, message content, contact details, and interaction data. Where these tools contact your customers on your behalf, you are responsible for ensuring you have the necessary consent to contact those individuals, and we act as a processor of that data under your instruction.

We do not sell personal information, and we do not use your customers’ data to train third-party AI models except as needed to provide the service you have requested.

4.How we share information

We share information only as needed to run our business and deliver services:

• Service providers: vendors that host our systems, process payments, send messages, or provide AI and analytics capabilities, under contracts that require them to protect your data;
• Platforms: the marketing, advertising, and listing platforms we manage on your behalf;
• Legal and safety: when required by law, subpoena, or to protect the rights, property, or safety of SEO Parkway, our clients, or others;
• Business transfers: in connection with a merger, acquisition, or sale of assets, subject to this Policy.

5.Cookies and tracking technologies

Our website uses cookies and similar technologies to remember your preferences, understand how the site is used, and improve performance. You can control cookies through your browser settings; disabling them may affect some features of the site.

6.Data retention

We keep personal information for as long as your account is active and as needed to provide services, then for the period required to meet legal, tax, and accounting obligations or to resolve disputes. When information is no longer needed, we delete or de-identify it.

7.Your rights and choices

Depending on where you live, you may have the right to access, correct, delete, or port your personal information, or to object to or restrict certain processing. You can also opt out of marketing emails at any time using the unsubscribe link, and opt out of automated texts by replying STOP. To exercise any of these rights, contact us using the details below and we will respond as required by applicable law.

8.Data security

We use reasonable administrative, technical, and physical safeguards designed to protect your personal information. All information submitted through forms on our website is transmitted using SSL/TLS encryption, and access to personal information is limited to personnel and service providers who need it to perform their work. No method of transmission or storage is completely secure, however, so we cannot guarantee absolute security.

9.Third-party links and services

Our website and services may link to or integrate with third-party sites and platforms that have their own privacy practices. We are not responsible for those practices, and we encourage you to review their policies.

10.Children’s privacy

Our website and services are intended for businesses and are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will delete it promptly. Our services are likewise not directed to anyone under 18.

11.SMS and text messaging

If you provide your mobile number and opt in to receive text messages from us, we use that number to send appointment confirmations, appointment reminders, responses to service inquiries, and related updates about the services you have requested. Message frequency varies depending on your interactions with us. Message and data rates may apply.

Consent to receive text messages is not a condition of purchasing any goods or services. You can opt out at any time by replying STOP to any message, and you can reply HELP for assistance or contact us using the details below. Carriers are not liable for delayed or undelivered messages.

By opting into our SMS services, you represent that you are at least 18 years of age.

12.Contact us

If you have questions about this Privacy Policy, our text messaging program, or your personal information, contact us at: